Sequence - residential letting agent brochure 2008

ChallengeIn a buoyant market place, a requirement for a lettings brochure that could extend their market share was essential.SolutionWith a very successful residential brochure in circulation it necessary to create two pieces of work that could work in tandem. Key design elements were moved on so that the two brochures worked as a pair, providing the focus of a sales aid package which proved to be a real winner with staff and customers.ResultsDirectors and staff were delighted with the new brochure and they were xtremely well received up and down the country. Even the most experienced lettings managers have been impressed with the reaction from customers.

It is no coincidence that the month following the national launch of the landlord brochure Sequence experienced its best overall lettings performance in four years, including the highest ever lettings fee income month.