Challenge
To enhance the design and usability of a website with an online catalogue. Brief was to ensure customers can find products with ease and efficiency; they should be engaged, enticed and continue clicking through until they find their product.
Solution
An online catalogue with ‘related products’ which helps users narrow down their search, ‘My Lightbox’ feature which allows users to save favourite products and for the client to track customer interest and a quick site search which predicts search options, speeding up the search.
Results
Website with an enhanced design, simple navigation, easy to use
Content Management System (CMS) built within an
e-commerce platform should the client decide in the future to convert the website into an online shop.